Comms Professionals
It's time to have clear corporate communication to help you and your organisation to run smoothly and successfully.
The Fall and Rise of Authenticity
The following post was an address to The International Association of Business Communicators (IABC) on 4 May 2015, at RMIT. Much spoken-of and rarely-seen, authenticity is a word beloved of leadership and communication experts alike. ‘It has to sound authentic’, the comms advisor says, crafting the message and plotting channels. But do we really understand […]